SSP Group
Company Profile
INDUSTRY: Food and beverage / Hospitality
NO. OF EMPLOYEES: 49k+ in 38 countries
SSP Group is a leading operator of food and beverage brands in travel locations worldwide. Present in nearly 40 countries globally, they design, create and operate restaurants, bars, cafés, lounges and convenience retail outlets in locations where people are on the move. SSP owns and operates numerous recognisable consumer franchises, including major names such as Burger King, Starbucks, Spar and other well-known brands across airports, railway stations and motorway service areas throughout Europe and beyond.
Challenge
Given their size and presence across Europe, SSP approached 3R Strategy to assess their readiness for the EU Pay Transparency Directive. They needed to understand the gap between their current practices and what would be required to achieve compliance by the June 2026 deadline.
Solution
We worked closely with SSP's group reward team to conduct an EU Pay Transparency Readiness Assessment. Our approach included:
- Comprehensive review of existing pay, reward and recruitment policies and processes
- Detailed gap analysis assessing their position against EU requirements
- Recommendations and roadmap for achieving full compliance
Outcome
SSP now has a clear understanding of their position against EU Pay Transparency Directive requirements and a practical roadmap to achieve compliance. Our recommendations enable their reward team to prioritise actions effectively and implement changes across their multi-national operation.